Worth left Quiller Consultants earlier in the year to set up the policy-focused offering.
Faith had been at Policy Exchange since 2011, having previously served as an associate director at Luther Pendragon.
Faith’s role is not set to be filled at Policy Exchange as the think tank will now use Westminster Policy Institute for communications support.
Faith said “We see a big gap in the market for a new kind of agency that offers clients both the advice and the platform they need to engage with policymakers in an open and constructive way. We’re building a team from business, politics and the media to bring this concept to market and we’re already seeing great interest.”
Worth said: “Businesses are entering an era of great political uncertainty. With an election around the corner and uncertainty over Europe and the Eurozone, sitting on the sidelines is no longer an option. Policymakers want thoughtful and practical ideas from experts in business on how to tackle the big policy challenges. Westminster Policy Institute aims to fill this gap.”